Zonta Club of Newport Harbor advocates to end child marriage through bus and billboard ads
In support of Zonta’s recent initiative with UNICEF to end child marriage, the Zonta Club of Newport Harbor, USA, took action by advocating through bus and billboard ads.
Starting in October 2020, the club placed posters on 100 local public transit buses. In March 2021, the club placed posters on 150 additional buses and purchased a digital billboard. The billboard was located on one of the busiest freeways in the area and was seen by 1 million people.
With the club’s media blast exceeding expectations, they have decided to share the posters with other clubs. They hope this offer will allow Zontians in various locations to continue spreading the word about ending child marriage.